WineDirect Team
December 11, 2017 | WineDirect Team

New! Recipes With Products Report

The 'Recipes with Product' report provides you with a list of your recipes that include a Product as one of its ingredients. You can find 'Recipes With Products’ in the Product category in the Reports tab of your admin panel.

Read the documenation here for setup and explanations.

Time Posted: Dec 11, 2017 at 11:00 AM
Corinna Wang
November 7, 2017 | Corinna Wang

New: Loyalty Points

We're thrilled to announce our new Loyalty Points program, available today. Over the years, this has been one of our most-requested features, and with good reason. Loyalty programs encourage repeat customers who spend more on their purchases and return to your winery more often. With loyalty points, you can easily reward your biggest fans, and keep them coming back for more. 

Why You’ll Love Loyalty Points

  • Create a seamless experience for customers to earn and redeem points
  • Leverage points as an extra bonus or customer service perk
  • Incentivize club members to join premium clubs and receive a more favorable earning rate
  • Customize which product SKUs customers can redeem with loyalty points
  • Ability to customize a redemption rate that makes sense for your winery


Loyalty Points is a paid add-on feature that can be used by wineries of all sizes; the pricing simply fluctuates based on the number of contacts you have in your Admin Panel CRM at the time of billing.


Up to 5,000 Contacts --- $49.00/month
5,001 - 15,000 Contacts---  $99.00/month
15,001 - 30,000 Contacts ---  $129.00/month
30,001+ Contacts ---  $229.00/month

How To Get Started

  • Sign up here to start using the new loyalty points features
  • To learn more, please read the documentation
  • Once you’ve signed up for loyalty points,you can easily manage and apply points on your Admin Panel and POS

Sign Me Up


Corinna Wang
October 5, 2017 | Corinna Wang

New: Checkout Tools

Starting today, you can give your customers the absolute best ecommerce experience with our new checkout tools, designed to make it easier than ever for your customers to buy wine online.

Why You'll Love The New Checkout Tools:

  • Ability to preview the entire checkout experience in a test environment without placing any orders
  • Designed to reduce abandoned carts and increase conversion rates
  • Faster and easier checkout experience with pre-populated user data
  • More login options with Facebook, an improved guest checkout and a simplified wine club signup
  • Easily update your logo, colours and fonts (without the need to hire a designer) so that your checkout experience matches your brand

More Details:

  • New checkout tools are visible for Domain Admins under Settings>Checkout Editor
  • Nothing changes with your current checkout until you decide to publish your new checkout updates
  • This feature is free to use
  • Read the documentation here
Corinna Wang
September 19, 2017 | Corinna Wang

New: PINs on Vin65's Point of Sale

In conversations over the past year, many of you have told us that speed, ease of use and security are your top point of sale needs. We’ve heard you, and today we are excited to announce the release of POS PINs.

Starting now, you can assign a unique PIN code to each tasting room staff member that they can use to quickly log in and process orders on your POS.

PINs brings improved security and tracking to your POS, making it easy for you to assign unique login credentials to each staff member instead of relying on one shared username and password. It also increases the speed of transactions because staff won’t need to type in a long username and password - only a 4-digit PIN.

Key Benefits:

  • Process transactions faster by logging in with 4-digit PIN
  • Easily keep track of sales by associate, commissions and tips as PINs now link to the appropriate staff member
  • In-app setup allows for easy PIN configuration, especially for seasonal staff members

More Details:

  • Depending on your configuration, you may need to make some adjustments before turning PINs on for your team. Check out our Documentation site for full details
  • Once you’ve completed your team’s setup, please complete the Opt-in form and enjoy faster transactions

Based on your feedback, our team is working hard on more POS features and upgrades. Stay tuned for more on that coming soon!

Time Posted: Sep 19, 2017 at 8:10 AM
Corinna Wang
September 12, 2017 | Corinna Wang

New: Enhanced Ecommerce Tracking Powered by Google Tag Manager

Looking for more data to help you understand how your customers are interacting with your website? 

Vin65 has done all the work to create the tags and triggers that pull data from your ecommerce website through Google Tag Manager into Google Analytics, a task that costs thousands of dollars to accomplish through a consultant. Now, you can easily determine insights like:

  • Where consumers are dropping off from your checkout
  • Which products are performing best in which places
  • The conversion rate for items added to your cart through to purchase

Sign up for enhanced ecommerce tracking powered by Google Tag Manager for a one-time integration fee of $499. All you need to do is have the feature turned on, invite our team as Admin Users, and we'll do the rest. Gain Access to Enhanced Ecommerce >

Want to learn more about enhanced ecommerce tracking powered by Google Tag Manager? Learn more in the documentation >

Corinna Wang
August 25, 2017 | Corinna Wang

Webinar: Enhanced Reporting 101

In case you missed the enhanced reporting webinar on August 24th, we've recorded it for you. It should help get you more comfortable with the new reporting tools. 

We encourage you to familiarize yourself with the new reporting tools - they're faster, more stable and will save you time. If you have further questions, please check out the Documentation, or contact our support team at

Corinna Wang
August 15, 2017 | Corinna Wang

New: Enhanced Reporting Tools

You asked for it, we built it:  Starting today, your Vin65 reporting tools are now simpler, faster and more powerful. Over the past several months, with your feedback, we have built new, more robust reporting functionality in Vin65. These tools enable you to quickly and more easily run reports, especially on large datasets. You can now:

  • Work more efficiently by running large reports quickly, with no more timeouts
  • Save time by scheduling recurring reports (available exclusively to Plus/Enterprise clients)
  • Continue working while your reports run in the background
  • Customize your reports on the fly with flexible filters & columns

No action is needed on your part: by accessing the Reports tab in the Admin Panel, you will automatically be using the new tools. Note that the old reporting interface will continue to be available for 6 months so that you can become 100% comfortable with the new tools.

If you currently use custom reports, they will move to the new interface in the next stage of development. For now, you can access your custom reports through the old reporting interface.

We encourage you to check out the Documentation and FAQs.

Time Posted: Aug 15, 2017 at 7:30 AM
Vin65 Team
July 25, 2017 | Vin65 Team

Updated reCAPTCHA Process

Update: Google reCAPTCHA is live but action is required to turn reCAPTCHA on for blogs and product reviews.

Many of you have let us know about issues you were experiencing with spam on forms, product reviews and blogs. We recognize that this was frustrating for you, so we have now implemented a new Google reCAPTCHA tool that will prevent robots from submitting future spam to your forms, product reviews and blogs. Here's what it looks like:

Adding reCAPTCHA on Forms

To add reCAPTCHA to a new or existing form on your website, simply add a new form question and select "Google reCAPTCHA" as the question type. The reCAPTCHA box will now appear at the bottom of your form. Learn More>

Adding reCAPTCHA on Product Reviews and Blog Comments 

To enable reCAPTCHA for product reviews and blog comments, just reach out to support via a quick form and they'll turn on the setting for you. Add reCAPTCHA Now>


Time Posted: Jul 25, 2017 at 7:00 AM
Vin65 Team
July 19, 2017 | Vin65 Team

Flexible Club Shipments with Our New Member Sign Up Field

As customers demand more flexible wine clubs, you need tools that make it easy for you to meet their expectations. That's why we've added the ability for you to run clubs based on member signup month.

Your members won't have to wait for the next scheduled shipment - which could be months away - they can start receiving their wine immediately. Processing clubs by signup month also allows you to run smaller batches of orders more frequently, rather than doing large club runs a few times a year.

To process your wine club by signup month, simply select one or multiple months from the new Member Signup Month dropdown menu in the Shipment Setup tab in the club processing window. This will filter in members who signed up in your chosen months across all years. Want to continue to process your club regardless of signup month? Simply select "All months" from the menu.

Offering wine club delivery on a rolling basis is just one more way you can provide a more customer-centric experience, that converts more new members and retains existing ones for longer.

Read the documentation >

Time Posted: Jul 19, 2017 at 12:05 PM
Vin65 Team
July 12, 2017 | Vin65 Team

Improved Formatting for Email Receipts

We have adjusted the design elements of our email receipts to make the information easier to understand for your customers. This adjustment includes shifting the Payment Details section closer to the order information, and adding lines to better separate the details of the order. 


In addition, on POS receipt, if you use our 'Tax Included' feature, these now show properly on the print receipts.

Time Posted: Jul 12, 2017 at 2:02 PM