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Email Unsubscribe

How It Works: Learn how the unsubscribe options work in your emails. Learn More >

Unsubscribe FAQs: Review frequently asked questions about the email unsubscribe functions. Learn More >


How It Works

All non-transactional emails, by default, will include an automated unsubscribe link in the footer when created. These email documents will include the tag //UnsubscribeLink//. By clicking the unsubscribe link in the bottom of the email document the subscriber will automatically be assigned the Unsubscribe Contact Status and will be redirected to the Unsubscribe page of your website, confirming that they have been successfully unsubscribed.

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Unsubscribe FAQs

  1. Can I see a list of all contacts who have unsubscribed?
  2. Do I need to exclude unsubscribed contacts when I build List Builder lists?
  3. Do I still need to have an Unsubscribe Contact Type?
  4. Do I still need to have an Unsubscribe form on my website?
  5. Can someone opt back into receiving emails after they have unsubscribed?
  6. If someone unsubscribes will they still receive order confirmation and other transactional emails?

Can I see a list of all contacts who have unsubscribed?

Yes. You can create a list in List Builder to look at all the contacts that have unsubscribed by creating a new list, and under the Contact Options section check Customer Status > Unsubscribe. You can save this list and it will continue to add or remove contacts as they unsubscribe or opt back into receiving emails.

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Do I need to exclude unsubscribed contacts when I build List Builder lists?

No. Contacts that have clicked the unsubscribe link in an email and have been updated with an Unsubscribe Contact Status will automatically be excluded from any marketing, newsletter, or any other non-transactional email unless they opt back in.

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Do I still need to have an Unsubscribe Contact Type?

No. A Contact Type was used previously to manually manage the unsubscribe process. The new Contact Status is completely automated so you no longer have to exclude the unsubscribe contact type from your email lists.

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Do I still need to have an Unsubscribe form on my website?

No. An Unsubscribe form was used previously to add contacts to the manual unsubscribe Contact Type, which is also no longer needed. If a contact would like to unsubscribe they will want to do so from the unsubscribe link in the footer of email documents.

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Can someone opt back into receiving emails after they have unsubscribed?

Yes. The the contact will need to opt back into receiving emails. They can do so by one of the following methods:

1. A newsletter signup or other custom form builder form. The form must be using the Opt In Subscription Settings so that contacts can opt in.

2. They enter their email address into a subscribe widget. Similiar to a form with the subscription settings, the subscribe widget is found in most Vin65 templates and it it the email address field located on the homepage allowing customers to opt into the mailing list.

3. A contact can update their own account online using the Email Permission: Opt In on the Edit Profile page when they are logged into the website.

An winery admin cannot add a contact as an opt in through the admin panel. A contact must opt in using one of the methods above, or a winery admin could fill out a form or subscribe widget for a contact.

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If someone unsubscribes will they still receive order confirmation and other transactional emails?

Yes. The unsubscribe only applies to non-system emails that are sent from Vin65. Unsubscribe contacts will still receive Order Confirmation, Package Tracking, Credit Card Updates, etc for orders that they place.

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